Episode #76: Music Licensing with Marmoset and Loch Lomond

Licensing a song may have once come with accusations of selling out, but today, getting a song on a movie, TV show or commercial can be one of the most lucrative moves for a musician. It can make paying for a tour or album that much more feasible, and can even break a band to a new audience. So how does licensing work, and how can an artist up their chances of making a deal? On this episode we talk with Kat Olsen, music supervisor at boutique licensing agency Marmoset, and Ritchie Young of Loch Lomond, who talks about having music licensed for everything from ads to Laika’s The Boxtrolls.